What is a recommended way to maintain momentum without rushing in NEPQ?

• A. Move to next topic after a brief pause.
• B. Force a commitment on the spot.
• C. Always present the final price.
• D. Stop asking questions and wait for the prospect to respond.

Answer: (D)

In NEPQ, keeping momentum means guiding a natural, responsive conversation rather than pushing the process forward too fast. The recommended way is to pause after you ask a question and wait for the prospect to respond. That deliberate silence lets them share more fully, reveals their true priorities, and keeps the discussion in a comfortable rhythm, so you can continue to move toward the next step without feeling rushed. This approach avoids pressuring them with the next topic or a premature price, and it prevents stalling by overthinking—instead, the dialogue flows as the prospect provides information you can address.